December 10, 2018

2019 Reopening Press Release

Ashland, VA — After nearly two years of renovation and a $2.1M Capital Campaign, the Ashland Theatre will re-open on December 26th with an opening day celebration followed by a three week run of the much-anticipated Disney Musical, Mary Poppins Returns.

“We wanted to brand the theatre right out of the gate with a first run blockbuster film the entire family can enjoy together,” said Douglas Love, President and CEO of Ashland Theatre Foundation, which operates the theatre.

The historic theatre features a new, state of the art 4K Sony projection system and 7.1 surround sound system. Brand new plush seating, expanded concession stands and a VIP lounge with box seats are ready to accommodate up to 300 patrons. A separate sound and lighting system and two large dressing rooms make Ashland Theatre a premier venue for live performances as well. Music from Broadberry Entertainment Group, stand-up comedy and live performances will be announced later in 2019, once the theatre is up and running as a cinema.

Purchase tickets for opening day on December 26th (1:00pm & 6:30pm showtimes available) starting on December 12th at 10:00am and join the fun as the theatre celebrates with a real-life Mary Poppins,“high tea” themed concession specials and more.

“Fifty-four years ago, Ashland Theatre would have played the original Mary Poppins, so how perfect is it that we are re-opening with its sequel?” Love said. “Launching the next phase for this beloved local landmark with this film represents a re-imagining for a new audience, both on screen and in real life.”

Pre-sale tickets for the entire three week run of Mary Poppins Returns at the Ashland Theatre are currently on sale at www.ashlandtheatre.org. Adults: $10; Children (12 & under)/Student/Senior/Active Military: $8; Matinee: $6.50

Ashland Theatre is in the last stages of naming rights and seating sponsorship, and will launch a membership campaign during the run of Mary Poppins Returns featuring great perks like: discounted tickets, preferred access and concession deals.